Branding

Sigma Men is all about looking after your skin without hurting the planet. They’re serious about using natural and organic ingredients, plus their packaging is eco-friendly—think aluminium bottles and paper, no plastic here! For their logo, I wanted something that felt as fresh and free as the brand’s approach to skincare. The S comes to life through a bold, fluid brushstroke that hints at the smoothness of applying their products. It’s not meant to be stiff or rigid—just like nature, it’s all about flow and freedom.

The result? A design that’s edgy, fashion-forward, and totally in line with their eco-conscious, natural vibe.