Branding

Omaha Pickleball Co approached me for a fresh take on their dated brand, wanting something modern and versatile that would look fantastic across all merchandise and media. After researching sports logos, I found that many leaned heavily on typical, overused stock designs—something I wanted to steer clear of.

The final design is a colourful, modern badge-style logo that offers a distinctive and recognisable feel. The bold colours and clean lines create an impactful look that stands out on both digital platforms and printed materials. Whether applied to stickers, apparel, or promotional items, the logo brings a fresh energy to Omaha Pickleball Co, helping them make their mark in the growing pickleball community.