Branding

For NupaVital, a fresh player in the EU nutrition market, I crafted a minimal yet distinctive logo to reflect their mission of promoting natural health. The design merges an abstract “N” with a leaf motif, symbolising growth, vitality, and a connection to nature.

The clean lines and organic forms resonate with NupaVital’s commitment to natural ingredients and sustainability, while the sleek typeface adds a modern touch to the brand's identity.

The logo was designed to be versatile, appearing equally impactful in both monochrome and coloured applications, as seen in a dynamic palette of earthy tones and vibrant accent colours. This ensures consistency across different branding materials, from packaging to digital platforms. The result is a visual identity that captures the essence of NupaVital’s nutritional focus and forward-thinking values.